
A pretty bold statement, but there's a lot of hyperbole on the web. You can see the screenshot on the right.
Later on I found Sell My Mobile Guru. I don't have a mobile guru that I want to sell, I thought, but it's actually a mobile phone recycling price comparison site, a little like this one. As with the first site, I hadn't heard of it, and this one also claimed
"Sell my mobile guru is UK’s #1 mobile phone recycling and cash comparison website"
I've highlighted that paragraph below.

What I find odd is that both of those sites were designed and developed by the same company!
I know everyone wants to be number one, we want to be number one, but come on chaps, you can't make the same false claim on two competing web sites!
I look forward to the day when I can put "The UK's number one mobile phone recycling price comparison site" onto our home page, but I'll only do it when the figures show that it's a fact.
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